According to ShareChat co-founder and CEO Ankush Sachdeva, more than 90 percent of the next 500-600 million Internet users are expected to come from a non-English background.
Year 2019 was also critical for social media platforms given that the Lok Sabha polls were held.
The Indian government minced no words and had warned social media companies of strict action against such abuse.
With technologies like artificial intelligence and Big Data analytics, the massive amount of user data from these social media platforms is available for marketers to design newer and more targeted campaigns.
The role that traditional media like newspapers played in the yesteryears of coalescing people is now being taken over by social media.

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