Fiverr is one of a number of marketers looking to balance how much to advertise during the current moment.
In early April, Digiday Research found that 73% of ad buyers surveyed said their clients had pressed paused.
As for the outdoor campaign, Fiverr was slated to run ads New York City subway, the U.K. and in Germany this spring but that campaign has since been delayed.
In late March, Fiverr also debuted its own new podcast, Nine Twenty Nine.
In March, Fiverr was set to go into production on a new ad campaign in Los Angeles.
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The impacts of the coronavirus outbreak are still just beginning to be felt on the economy. In media, the global pandemic has meant a forecasted drop in ad revenue and event revenue for publishers. About 88% of them say they will miss their forecasts for the year.
The post Digiday Research: With ad businesses suffering, publishers turn even more to subscriptions appeared first on Digiday.
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