The idea for this soap came from looking at my life as a single mom of four I started to feel burned out.
What set my plan in motion was when my kids would have eczema flare-ups from using regular soap.
So I began coming up with different scent combinations, researching the best soap bases for maximum skin moisture.
I learned that in the soap market, there were hundreds of products out there but looking at the ingredients was scary!
By doing all of those things you can get an idea of what you need to include in your business plan that will set you apart from everyone else.

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