Shep tells you why Twitter users aren’t happy about the announcement.
One person starts by saying a word, then the next person says something they think it would match to using broad match.
The best part is that since broad match is garbage, you can really just say whatever you want!
Where can you find Optimization scores in the Google Ads App?
Opteo – Helps Google Ads managers automate time-consuming manual tasks so they can spend more time on high-level strategy and creative work.

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